Consulting

Unless this is your core area of expertise, creating compelling video campaigns or developing an industry tv proposition can be a complex process. We can advise on all aspects of web TV production, distribution and publishing, to help you create the right solution for your sector and specific requirement. Many organisations use online streaming channels to augment their marketing or communication campaigns, others, such as training companies may want to directly monetise video channels online. Whatever your requirements we can help you decide how you want to engage with video online and what will deliver your organisation the most effective results. You don't need to be using our online streaming service to engage us as consultants.

Typical considerations include: -

• Initial review of goals and objectives for the video or web tv channel
• Audience consideration
• Content strategy - how should the content be created
• Type of video - viral video, "how to" video, video news etc
• Search considerations including discoverability
• Distribution of media - online, to mobile and to TVs / OOH screens
• Format player options and technology: flash player, silverlight player, iphone app
• Tracking and Analytics and what the results mean for your organisation
• Ongoing management of content

  Contact us for more information